Duperella

Privacy Policy

Last updated: April 17, 2026

Who We Are

Duperella (“we,” “us,” or “our”) operates the website dupezilla.vercel.app. We help shoppers discover affordable alternatives inspired by trending designer and brand-name products.

Information We Collect

Automatically collected: When you visit our site, our hosting provider (Vercel) may collect standard web server logs including your IP address, browser type, referring URL, pages visited, and timestamps. We use this information to understand traffic patterns and improve the site.

Images you upload: If you use our visual search feature, your uploaded image is processed in-memory to generate a visual fingerprint for matching. We do not store your uploaded images after the search is complete.

Search queries: Text searches you perform may be logged to help us improve our catalog. These are not linked to any personally identifiable information.

We do not collect: names, email addresses, payment information, or any account data. You do not need to create an account to use Duperella.

Cookies

Duperella does not set first-party cookies. Third-party services (such as affiliate networks and our hosting provider) may set cookies when you click outbound links to retailers. These cookies allow the retailer to attribute your purchase to our referral. Please refer to each retailer’s privacy policy for details.

Affiliate Links & Third Parties

Duperella participates in the Amazon Associates Program, Target affiliate programs, and other affiliate partnerships. When you click a product link and make a purchase, we may earn a commission at no extra cost to you. These affiliate partners may collect information about your visit according to their own privacy policies.

We link to the following third-party retailers, among others:

  • Amazon.com (amazon.com/privacy)
  • Target.com (target.com/c/target-privacy-policy)

Data Retention

Server logs are retained by our hosting provider according to their data retention policies. We do not maintain a separate user database. Uploaded images for visual search are discarded immediately after processing.

Children’s Privacy

Duperella is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can remove it.

Your Rights

Since we do not collect personal accounts or store personal data beyond server logs, there is generally no personal data for us to delete or export. If you have questions about what data our hosting provider may have collected, please contact us.

Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated revision date.

Contact

If you have questions about this privacy policy, please reach out to us at privacy@duperella.com.